Business Models along the Energy Value Chain
Component code / course code: BBW23_BEV
Semester: winter / summer
ECTS credits: 2
Lecture hours per week (SWS): 2
Lecturer: Prof. Verena Rath
Course Language: English
Objectives (Learning Outcome): Students become familiar with the various markets, business models and companies along the stages of the energy value chain. The focus is on grid-based energies and thus the electricity, gas and heating markets. Participants will understand the current situation in Germany and be able to analyse practical problems. They are able to take into account the regulatory and technical peculiarities of the energy markets, such as governmental influence on the grid structure with multiple voltage levels/pressure levels. A basic overview of the German energy market in international comparison adds to their knowledge. In addition, they can name and describe the central market players. The students develop a holistic view of the energy market. They get to know current market trends such as consolidation or mergers in the energy market or the entry of new competitors in the field of distribution or the renaissance of municipal utilities. In addition, the course participants are familiar with the companies in the energy industry. They deal with company-specific factors such as the organisation, size, economic development and positioning in the market context. On this basis, they are able to compare actual structures with organisational theory and analyse companies. Finally, we take an outlook towards the future: Due to energy transition and digitalization, the traditional value chain of the energy industry changes. Students will deal with these market dynamics and get an overview of the resulting new business models.
Lecture topics (content):
- History of the energy industry
- The value chain of the energy industry
- Liberalization of the market for grid-based energy
- Key stakeholders in the energy industry (e.g., energy companies, grid operators, government and final customers)
- Business models and companies along the energy value chain
- Changes to the traditional value chain as a result of the energy transition and digitalization
- New business models in the energy market
Teaching format (e.g. online/in person lecture/Seminar/Lab etc.): Lecture, discussion, group work and student presentations
Examination type: Written exam
